Kaizzen Sweeps the ‘Sports’ category at the ET Brand Equity Kaleido Awards 2020

Wins 4 awards out of 4 nominations 

Becomes the only PR Agency to have a clean sweep in the ‘Best Campaign in Sports’ category

Kaizzen won four awards at the prestigious ET Brand Equity Kaleido Awards 2020, including a clean sweep of Gold, Silver and Bronze awards in the “Best Campaign in Sports” category, for its client and globally renowned sportswear brand– adidas. Kaizzen also won the Silver award for “Best Campaign in Professional Services” for its client and renowned law firm – Lakshmikumaran & Sridharan. 

Out of the 4 shortlisted entries, Kaizzen bagged the Gold award for their campaign – ‘adidas – rebuilding the sporting spirit of Kashmir through football’; Silver award for their campaign – ‘adidas – Run for the Oceans’; Bronze award their campaign – ‘adidas – changing the lives through the power of sports’; Silver award for their campaign – ‘L&S – The Lawyered Way!’ in the category ‘Best Campaign in Professional Services’.

Commenting on the occasion, Vineet Handa, CEO & Founder, Kaizzen said, “It is very rare that an Agency wins all three awards in a single category and we are humbled and honoured to be part of this select list. In addition to being a full-service multi-sector agency, we also offer strong expertise in sports, with a specialist team including former sports journalists. The awards are a recognition of executing campaigns for clients that have made a measurable difference to their business and communication goals and come as great news for us in these challenging times. While times are tough, we remain committed to constantly seeking opportunities for our clients and providing them with the best counsel and service”.

About Kaizzen

Established in 2008, Kaizzen is a leading Public Relations and Digital Media Agency, with pan-India operations. Kaizzen has worked with prestigious international and Indian brands and has received various industry awards and accolades for campaigns undertaken for its clients. Kaizzen has also been recognized as the IPRCCA ‘Specialist Consultancy of the Year 2019’, and joined a select club of agencies to win an entire category at the ET Brand Equity Kaleido Awards 2020. The agency offers cross-sector expertise including Consumer Goods, Hospitality, Technology & Telecom, Infrastructure & Real Estate, IT, Auto, Education, Pharma & Healthcare, Startups, Sports, Government & Embassy led campaigns, amongst others. Kaizzen is a full-service agency offering solutions across traditional media, social & digital media and influencer engagement.

3 thoughts on “Kaizzen Sweeps the ‘Sports’ category at the ET Brand Equity Kaleido Awards 2020”

  1. Ok I watch football, Wimbledon and cricket but I don’t understand their award related stuff. I had to read this post thrice to understand the whole point. But yes valuable info.

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